Zooming-in zooming-out approach
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An approach to guide especially international research and development organizations to create regionally relevant learning materials that are locally appropriate. This can be applied to any media form.
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Related reference: http://www.agroinsight.com/downloads/Articles-Agricultural-Extension/5_RDN%20-%20Zooming-in%20zooming-out%20-%20Van%20Mele%202010.pdf
Related Citation
Gonsalves J. 2013. A new relevance and better prospects for wider uptake of social learning within
CGIAR. CCAFS Working Paper no. 37. CGIAR Research Program on Climate Change, Agriculture
and Food Security (CCAFS). Copenhagen, Denmark.