Does increasing the availability of a nutritious food produced by a small- and medium-sized enterprise increase its consumption? Evidence from a field experiment in Kenya

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cg.contributor.crpPolicies, Institutions, and Marketsen_US
cg.contributor.donorCGIAR Trust Funden_US
cg.coverage.countryKenyaen_US
cg.coverage.regionEastern Africaen_US
cg.coverage.regionSub-Saharan Africaen_US
cg.coverage.regionAfricaen_US
cg.identifier.doihttps://doi.org/10.1002/aepp.13402en_US
cg.isijournalISI Journalen_US
cg.issn2040-5790en_US
cg.issue2en_US
cg.journalApplied Economic Perspectives and Policyen_US
cg.reviewStatusPeer Reviewen_US
cg.volume46en_US
dc.contributor.authorMaredia, Mywish K.en_US
dc.contributor.authorPorter, Mariaen_US
dc.contributor.authorNakasone, Eduardoen_US
dc.contributor.authorOrtega, David L.en_US
dc.contributor.authorCaputo, Vincenzinaen_US
dc.date.accessioned2025-01-29T12:58:17Zen_US
dc.date.available2025-01-29T12:58:17Zen_US
dc.identifier.urihttps://hdl.handle.net/10568/171521en_US
dc.titleDoes increasing the availability of a nutritious food produced by a small- and medium-sized enterprise increase its consumption? Evidence from a field experiment in Kenyaen_US
dcterms.abstractMany development programs rely on the idea that increasing profitability of small- and medium-sized enterprises (SMEs) could increase availability of nutritious foods among low-income consumers. We designed a randomized controlled trial in which we made a specific nutritious product produced by an SME exhaustively available in low-income local markets. We find that compared to control markets, consumers in treated markets purchased and consumed more of this product and less of competing brands with added sugar and fat. However, overall consumption for the product category was not increased and there was no change in the consumption of other related but potentially less nutritious foods. Our findings suggest the need for alternative policies to increase consumption of nutritious foods.en_US
dcterms.accessRightsOpen Accessen_US
dcterms.available2023-10-28en_US
dcterms.bibliographicCitationMaredia, Mywish K.; Porter, Maria; Nakasone, Eduardo; Ortega, David L.; and Caputo, Vincenzina. 2024. Does increasing the availability of a nutritious food produced by a small- and medium-sized enterprise increase its consumption? Evidence from a field experiment in Kenya. Applied Economic Perspectives and Policy 46(2): 414-434. https://doi.org/10.1002/aepp.13402en_US
dcterms.extentpp. 414-434en_US
dcterms.issued2024-06en_US
dcterms.languageenen_US
dcterms.licenseCC-BY-4.0en_US
dcterms.publisherWileyen_US
dcterms.publisherAssociação Brasileira de Horticulturaen_US
dcterms.subjectfield experimentationen_US
dcterms.subjectfood consumptionen_US
dcterms.subjectfood supplyen_US
dcterms.subjecthouseholdsen_US
dcterms.subjectnutritionen_US
dcterms.subjectprofitabilityen_US
dcterms.subjectsmall and medium enterprisesen_US
dcterms.typeJournal Articleen_US

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