Information, branding, certification, and consumer willingness to pay for high-iron pearl millet: Evidence from experimental auctions in Maharashtra, India

Authors

Banerji, Abhijit

Karandikar, Bhushana

Rampal, Jeevant

Date Issued

2016-06-30

Language

en

Type

Journal Article

Review Status

Peer Review

Usage Rights

Copyrighted; all rights reserved

Metadata

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Citation

Banerji, Abhijit; Birol, Ekin; Karandikar, Bhushana; and Rampal, Jeevant. 2016. Information, branding, certification, and consumer willingness to pay for high-iron pearl millet: Evidence from experimental auctions in Maharashtra, India. Food Policy 62(2016): 133 - 141. https://doi.org/10.1016/j.foodpol.2016.06.003

Permanent link to cite or share this item

https://hdl.handle.net/10568/147880

DOI

https://doi.org/10.1016/j.foodpol.2016.06.003

Author ORCID identifiers

Ekin Birol https://orcid.org/0000-0002-1062-1615

AGROVOC Keywords

pearl millet; biofortification; consumer behaviour; demand; millets; retinol; nutrition; trace elements; becker-degroot-marschak mechanism; nutrition labelling; iron; experimental design; consumers

Countries

Regions

Southern Asia; Asia

Related Material

Related reference: https://ebrary.ifpri.org/cdm/singleitem/collection/p15738coll2/id/129106

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IFPRI Journal Articles